Designing Successes
Design is where art meets science. The fusion of creativity with technology can create an experience that stays with you. With the virtual world becoming as real as the physical world, a lasting image in the digital media is vital for your brand to make its mark. To this end, Rillusion creates user experience design that transcends the division between you and your experience with the digital world.
Company Overview
Rillusion is a specialist UX and UI Design, Digital Product Design, and Strategic Consulting for UX and Products Company, founded in 2010. With its zeal for perfection and its compassion for its client base, the company has made quite a name for itself.
Rillusion aims to solve business problems through user-centered design processes, helping enterprises bring to life ideas that disrupt. A team of strategists, technologists, and designers, they design digital interactions that leave a mark in the digital world. The company handles strategy, design and development for its clients, and helps launch products that create an impact.
The company was established with a vision to make people’s interaction with technology seamless. It aspires to create user experience that enables them to instinctively access their devices. Rillusion develops intuitive UX/UI design that becomes an extension of the user.
“Our focus lies at the intersection of user needs, business goals & technology.”
Rillusion has delighted more than three hundred clients through its wide range of services that include:
- UX Consulting: UX Research
- UX Audit Insight
- Insight Workshop
- Idea Validation
- Service Design
- UX & UI Design: Website Design
- Mobile Apps
- Web Apps
- AR/MR/VR Design
- IoT Apps
- Wearable Tech
- UI Development: Web app development
- Mobile app development
- Website development
- E-commerce development
- PWA / cross platform application development
Having launched more than five hundred projects in the decade since its establishment, Rillusion is known for its commitment to the entire process of strategy, design, and their perfect execution. The team pays attention to the business constraints of the client and ensures to deliver their services and solutions that are tailored to the core business objectives of the clients. The strategy they develop defines the best possible user experience for the client’s product. Their designs help solve complex problems and create a UX that is relevant and aesthetically pleasing. They help launch across various platforms and devices in the fastest and most resilient way.
The Clientele
Rillusion has an 85% customer retention rate, proving the value it holds for its clientele. Some of the renowned names in different industries it has served include:
- Saint-Gobain
- LuLu
- SRF
- Axis Bank
- Motion Education
- Revv Cars
- Zifo
- Firesec
- Ovenfresh
- Gadgetby
- Stockal
- Wealthfund
The company is dedicated to building close relationships with its clients. The projects they’ve built reach millions of people across the globe. From personalizing e-learning experiences for school students, enabling cross-border investment and trading for Indian investors, powering businesses with a smarter way to marketing, to defining a web Identity for an Australian FinTech Startup, Rillusion has worked on hundreds of projects, almost all of which have met with an astounding success. It has satisfied clients all over the world and across several industry verticals.
Using agile methodologies, the company’s professionals build final products with creativity and deliver products that perform well, have reasonable pricing and uncompromising quality. The designs are solution-based, and the team offers proactive customer service. The company provides multi-channel support to its customers. They ensure a personalized approach for each client, and study each feedback thoroughly. The company has improvised its business model according to client feedback, and provides feedback-based internal training to enhance the skill level of the employees.
The company enriches in its upcoming projects. It keeps the clients informed about the projects with a detailed action plan, keeping them in the loop with everyday status of the work in progress. The company engages with each project with the right combination of experienced and young individuals to provide diverse solutions to the project.
What Sets Them Apart
Rillusion’s proven methodology involves well-specified successive phases: discover, design, development, and deploy.
- Discover: In the discovery phase, the team collaborates with a diverse group of stakeholders to share business goals and strategies.
- Design: During the design phase, the designers set out to understand user goals and execute them through research-driven interfaces.
- Development: The development team then collaborates with designers to furnish a pixel-perfect product across all relevant devices.
- Deploy: The team goes miles further to not only launch but also continuously test, monitor and iterate on product experience and functionality.
Rillusion promises a hundred percent transparency with no surprise billing. The company has a user centric design approach. They understand, study, research, and brainstorm the clients’ business needs and objectives to design and build custom applications tailored to meet the core objectives of their clients. Their prime focus is on converging business goals and user needs. The company is expanding its reach and experimenting with advanced tech like AR and VR to keep up with the clients’ expectations.
Its future prospects include Rillusion’s expansion in countries like Dubai and Singapore, meanwhile developing its portfolio with newer design practices and advanced technologies. The team has worked with a myriad of companies ranging from startups to fortune 500 companies. Its support on design for startups like Revv Cars, Wealthfund, etc helped these enterprises leap ahead in market competitiveness and grow their businesses a notch higher.
Parting Words
“There are two kinds of people: one, those who watch the match, and the other, those who play the match. Winning and losing are the end results of the play. If you are playing as a batsman in cricket, there are eleven opponents looking for an opportunity to take your wicket. In the matter of a game, everyone is against you. When it comes to business, there are ‘n’ number of hurdles; but you keep playing your game. If you want to become an entrepreneur, just do it. Don’t watch how others are playing.“
